[{"id":458528129261,"handle":"all-flies-1","title":"All Flies","updated_at":"2026-06-03T23:12:51-05:00","body_html":"\u003ch2 data-section-id=\"1iz9jq3\" data-start=\"543\" data-end=\"578\"\u003eAll Flies – FINATICS Fly Company\u003c\/h2\u003e\n\u003cp data-start=\"580\" data-end=\"919\"\u003eShop the complete selection of fly fishing flies from FINATICS Fly Company, including saltwater flies, freshwater flies, and trout flies designed to catch fish in real conditions. This collection brings together FINATICS original patterns and premium flies tied by expert fly tyers, giving you proven options for every species and fishery.\u003c\/p\u003e\n\u003cp data-start=\"921\" data-end=\"1235\"\u003eFrom redfish flies for the marsh to trout flies for rivers and streams, every pattern in this collection is built with purpose. These flies are tied using high-quality materials, balanced profiles, and fish-triggering movement — designed to perform whether you’re targeting redfish, bass, trout, or other gamefish.\u003c\/p\u003e\n\u003cp data-start=\"1237\" data-end=\"1510\"\u003eYou’ll find a full range of fly patterns, including baitfish imitations, shrimp and crab flies, streamers, nymphs, and topwater flies. Each fly is tied for durability, consistent performance, and the ability to produce strikes in both saltwater and freshwater environments.\u003c\/p\u003e\n\u003cp data-start=\"1512\" data-end=\"1702\"\u003eWhether you’re building a fly box for your next trip or restocking proven patterns, this collection gives you access to reliable, fish-catching flies built by FINATICS and trusted fly tyers.\u003c\/p\u003e","published_at":"2025-09-23T17:50:49-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Fly"}],"published_scope":"global","image":{"created_at":"2025-09-23T17:50:48-05:00","alt":null,"width":2048,"height":2048,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/DSC01644.jpg?v=1758667849"}},{"id":426368893165,"handle":"finatics-fly-company","updated_at":"2026-06-03T23:12:51-05:00","published_at":"2024-05-23T13:58:16-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Finatics Fly Company","body_html":"\u003cp data-start=\"473\" data-end=\"702\"\u003eWelcome to \u003cstrong data-start=\"484\" data-end=\"508\"\u003eFinatics Fly Company\u003c\/strong\u003e — where Cajun grit meets world-class fly fishing. This is the complete Finatics lineup: the gear, materials, and attitude that built our name from the Louisiana marsh to the mountain streams.\u003c\/p\u003e\n\u003cp data-start=\"704\" data-end=\"967\"\u003eHere, you’ll find everything we make and stand behind — from our \u003cstrong data-start=\"769\" data-end=\"787\"\u003eFinatics flies\u003c\/strong\u003e (hand-tied, barbed, and built to last) to our \u003cstrong data-start=\"834\" data-end=\"865\"\u003epremium fly tying materials\u003c\/strong\u003e, \u003cstrong data-start=\"867\" data-end=\"890\"\u003eperformance apparel\u003c\/strong\u003e, and \u003cstrong data-start=\"896\" data-end=\"912\"\u003ecustom tools\u003c\/strong\u003e designed for anglers who take their craft seriously.\u003c\/p\u003e\n\u003cp data-start=\"969\" data-end=\"1185\"\u003eWhether you’re chasing redfish on the flats, trout in the creeks, or just building your next creation at the vise, every Finatics product carries the same DNA — built tough, tuned for motion, and made to fish hard.\u003c\/p\u003e\n\u003cp data-start=\"1187\" data-end=\"1215\"\u003e\u003cstrong data-start=\"1187\" data-end=\"1213\"\u003eWhat You’ll Find Here:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1216\" data-end=\"1426\"\u003e\n\u003cli data-start=\"1216\" data-end=\"1271\"\u003e\n\u003cp data-start=\"1218\" data-end=\"1271\"\u003eFinatics-branded flies for saltwater and freshwater\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1272\" data-end=\"1316\"\u003e\n\u003cp data-start=\"1274\" data-end=\"1316\"\u003ePremium tying materials and foam cutouts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1317\" data-end=\"1365\"\u003e\n\u003cp data-start=\"1319\" data-end=\"1365\"\u003eApparel and gear for anglers and tyers alike\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1366\" data-end=\"1426\"\u003e\n\u003cp data-start=\"1368\" data-end=\"1426\"\u003eCajun-built quality, tested and trusted across the South\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1428\" data-end=\"1598\"\u003eFinatics isn’t just a fly company — it’s a culture. We build for anglers who work hard, fish harder, and believe good gear should come with a little Louisiana attitude.\u003c\/p\u003e","image":{"created_at":"2024-05-23T13:58:15-05:00","alt":null,"width":360,"height":210,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/FFC_JPEG_bd6d95de-d57c-400d-955c-211795dfa7b3.jpg?v=1716490695"}},{"id":426425123053,"handle":"finatics-fly-company-flies","updated_at":"2026-06-03T23:12:51-05:00","published_at":"2024-05-25T09:38:16-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Finatics Fly Company Flies","body_html":"\u003cp data-start=\"512\" data-end=\"688\"\u003eExperience the craftsmanship and attitude behind \u003cstrong data-start=\"561\" data-end=\"621\"\u003eFinatics Fly Company’s signature line of hand-tied flies\u003c\/strong\u003e — built by anglers, for anglers who demand more from every cast.\u003c\/p\u003e\n\u003cp data-start=\"690\" data-end=\"1025\"\u003eEach pattern is designed to target everything from trout and bass to redfish, tarpon, and bonefish, delivering lifelike movement and consistent performance in both fresh and saltwater. Tied with premium materials and tested across the South, these flies combine precision, durability, and fish-catching realism that you can count on.\u003c\/p\u003e\n\u003cp data-start=\"1027\" data-end=\"1196\"\u003eFrom delicate dry flies to bold streamers, shrimp, and crab imitations, every Finatics fly is crafted to handle real-world conditions — not just look good in the vise.\u003c\/p\u003e\n\u003cp data-start=\"1198\" data-end=\"1314\"\u003eTrusted by guides, proven by fish, and made for those who fish with confidence — this is \u003cstrong data-start=\"1287\" data-end=\"1311\"\u003eFinatics Fly Company\u003c\/strong\u003e.\u003c\/p\u003e","image":{"created_at":"2024-06-19T11:11:11-05:00","alt":null,"width":2048,"height":2048,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/DSC02816.jpg?v=1778157443"}},{"id":456056602861,"handle":"finatics-wholesale-flies","updated_at":"2026-06-03T23:12:51-05:00","published_at":"2025-07-27T11:17:07-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Finatics Wholesale Flies","body_html":"\u003cp data-start=\"694\" data-end=\"745\"\u003e\u003cstrong data-start=\"694\" data-end=\"743\"\u003eDealer Access Only — Not for Retail Customers\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"747\" data-end=\"987\"\u003eThe \u003cstrong data-start=\"751\" data-end=\"788\"\u003eFinatics Wholesale Fly Collection\u003c\/strong\u003e is your direct line to Cajun-built performance. Designed in the South and tested from the bayou to the flats, every Finatics fly is tied to our exact specs — clean, durable, and made to move fish.\u003c\/p\u003e\n\u003cp data-start=\"989\" data-end=\"1241\"\u003eThese are the same premium flies that built the Finatics name — patterns proven on redfish, trout, bass, tarpon, and more. From guide-tested saltwater staples to crossover warmwater favorites, each fly delivers the consistency your shop can count on.\u003c\/p\u003e\n\u003cp data-start=\"1243\" data-end=\"1263\"\u003e\u003cstrong data-start=\"1243\" data-end=\"1261\"\u003eWhat’s Inside:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1264\" data-end=\"1529\"\u003e\n\u003cli data-start=\"1264\" data-end=\"1317\"\u003e\n\u003cp data-start=\"1266\" data-end=\"1317\"\u003eFinatics-exclusive fly patterns tied by pro tyers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1318\" data-end=\"1373\"\u003e\n\u003cp data-start=\"1320\" data-end=\"1373\"\u003eProven saltwater, freshwater, and warmwater designs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1374\" data-end=\"1423\"\u003e\n\u003cp data-start=\"1376\" data-end=\"1423\"\u003eCajun-inspired colorways that sell themselves\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1424\" data-end=\"1478\"\u003e\n\u003cp data-start=\"1426\" data-end=\"1478\"\u003eWholesale pricing built for healthy retail margins\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1479\" data-end=\"1529\"\u003e\n\u003cp data-start=\"1481\" data-end=\"1529\"\u003eReliable quality control and U.S. distribution\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1531\" data-end=\"1802\"\u003eFinatics flies don’t just look good in bins — they \u003cstrong data-start=\"1582\" data-end=\"1602\"\u003emove off shelves\u003c\/strong\u003e and \u003cstrong data-start=\"1607\" data-end=\"1633\"\u003eget eaten on the water\u003c\/strong\u003e. If you’re stocking a saltwater wall, building a bass section, or growing your regional selection, this is the wholesale line built to catch fish and customers alike.\u003c\/p\u003e","image":{"created_at":"2025-07-27T11:17:06-05:00","alt":null,"width":2048,"height":2048,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/DSC01045.jpg?v=1762969861"}},{"id":433825284333,"handle":"freshwater-flies","updated_at":"2026-06-03T23:12:51-05:00","published_at":"2024-09-12T12:54:29-05:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"global","title":"Freshwater Flies","body_html":"\u003ch2 data-section-id=\"uuhew5\" data-start=\"303\" data-end=\"349\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"306\" data-end=\"349\"\u003eFreshwater Flies – FINATICS Fly Company\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"351\" data-end=\"596\"\u003eShop freshwater flies built for real fishing conditions — not just fly boxes. The Freshwater Flies Collection from FINATICS Fly Company features proven patterns for bass, trout, and multi-species fishing across rivers, lakes, ponds, and streams.\u003c\/p\u003e\n\u003cp data-start=\"598\" data-end=\"919\"\u003eThis collection includes dry flies, nymphs, streamers, and poppers designed to imitate the insects, baitfish, and forage freshwater fish actually feed on. From high-floating dries to fast-sinking nymphs and aggressive streamers, every pattern is selected for performance in the water — not just how it looks in your hand.\u003c\/p\u003e\n\u003cp data-start=\"921\" data-end=\"1189\"\u003eWhether you’re targeting trout in moving current, bass around structure, or panfish in shallow water, these flies are built to fish effectively across changing conditions. Expect clean profiles, natural movement, and durable construction that holds up fish after fish.\u003c\/p\u003e\n\u003cp data-start=\"1191\" data-end=\"1417\"\u003eEvery fly in this collection is tied with purpose — balanced for proper drift, controlled sink rates, and consistent action. From technical presentations to reaction strikes, these are patterns you can rely on when it matters.\u003c\/p\u003e\n\u003cp data-start=\"1419\" data-end=\"1581\"\u003eIf you’re building a dependable freshwater fly box, this collection covers the essentials — proven flies that catch fish across multiple species and environments.\u003c\/p\u003e","image":{"created_at":"2024-09-12T12:54:28-05:00","alt":null,"width":3366,"height":3366,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/IMG_1737.heic?v=1742747007"}},{"id":468852834541,"handle":"soft-hackles","updated_at":"2026-06-03T19:56:26-05:00","published_at":"2026-06-03T19:43:20-05:00","sort_order":"most-relevant","template_suffix":null,"published_scope":"web","title":"Soft Hackles","body_html":"\u003cp\u003eOld-school effective. 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Add a few to your box and fish them with confidence.\u003c\/p\u003e"},{"id":433823809773,"handle":"trout","updated_at":"2026-06-03T23:12:51-05:00","published_at":"2024-09-12T11:41:20-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Trout","body_html":"\u003cp data-start=\"387\" data-end=\"784\"\u003eElevate your trout game with the \u003cstrong data-start=\"420\" data-end=\"446\"\u003eTrout Flies Collection\u003c\/strong\u003e from \u003cstrong data-start=\"452\" data-end=\"476\"\u003eFinatics Fly Company\u003c\/strong\u003e — a complete lineup of hand-tied patterns built to match the hatch in rivers, streams, and stillwater. From delicate dry flies that tempt rising trout to weighted nymphs and streamers that probe the depths, each fly is crafted to imitate the insects, larvae, and baitfish that trout feed on all year long.\u003c\/p\u003e\n\u003cp data-start=\"786\" data-end=\"1100\"\u003eWhether you’re targeting wild browns, rainbows, or brook trout, every Finatics fly is tied with \u003cstrong data-start=\"882\" data-end=\"903\"\u003epremium materials\u003c\/strong\u003e for lifelike presentation, durability, and fish-catching realism. Designed for anglers of all skill levels, these proven patterns perform even in the most technical and heavily pressured waters.\u003c\/p\u003e\n\u003cp data-start=\"1102\" data-end=\"1238\"\u003eStock your fly box with Finatics trout patterns and fish with confidence — precision-tied, tested, and trusted to bring trout to hand.\u003c\/p\u003e","image":{"created_at":"2024-09-12T11:41:19-05:00","alt":null,"width":2048,"height":2048,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/DSC03031.jpg?v=1780012024"}},{"id":451027828973,"handle":"wet-flies","updated_at":"2026-06-03T23:12:51-05:00","published_at":"2025-03-22T09:03:29-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Wet Flies","body_html":"\u003ch3 data-start=\"133\" data-end=\"184\"\u003e\u003cstrong data-start=\"137\" data-end=\"184\"\u003eWet Flies Collection – Finatics Fly Company\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"186\" data-end=\"498\"\u003eWhen the hatch slows and fish turn picky, wet flies step in and seal the deal. The \u003cstrong data-start=\"269\" data-end=\"293\"\u003eWet Flies Collection\u003c\/strong\u003e from \u003cstrong data-start=\"299\" data-end=\"323\"\u003eFinatics Fly Company\u003c\/strong\u003e features a curated lineup of proven subsurface patterns that imitate emerging insects, drowned adults, and underwater swimmers with lifelike movement and irresistible appeal.\u003c\/p\u003e\n\u003cp data-start=\"500\" data-end=\"831\"\u003eFrom classic \u003cstrong data-start=\"513\" data-end=\"529\"\u003esoft hackles\u003c\/strong\u003e to versatile \u003cstrong data-start=\"543\" data-end=\"558\"\u003ewinged wets\u003c\/strong\u003e, these flies shine in back eddies, riffles, tailouts, and swing water — perfect for targeting \u003cstrong data-start=\"653\" data-end=\"706\"\u003erainbow trout, brown trout, brook trout, grayling\u003c\/strong\u003e, and more. Whether you're drifting through pocket water or swinging across slow seams, these flies bring consistent hookups.\u003c\/p\u003e\n\u003cp data-start=\"833\" data-end=\"1052\"\u003e✔ Tied for durability and lifelike presentation\u003cbr data-start=\"880\" data-end=\"883\"\u003e✔ Imitates emerging mayflies, caddis, midges, and drowned terrestrials\u003cbr data-start=\"953\" data-end=\"956\"\u003e✔ Effective in both moving water and stillwater\u003cbr data-start=\"1003\" data-end=\"1006\"\u003e✔ A must-have for any well-stocked trout box\u003c\/p\u003e\n\u003cp data-start=\"1054\" data-end=\"1134\"\u003e\u003cstrong data-start=\"1054\" data-end=\"1134\"\u003eFrom old-school effectiveness to modern utility — wet flies still get eaten.\u003c\/strong\u003e\u003c\/p\u003e","image":{"created_at":"2025-03-22T09:03:28-05:00","alt":null,"width":1709,"height":1709,"src":"\/\/finaticsflyco.com\/cdn\/shop\/collections\/GRAY_SOFT_HACKLE_12.jpg?v=1742652208"}}]
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Description
The Soft Hackle Hare's Ear combines two of the most effective trout fly concepts ever created: the natural appearance of a Hare's Ear and the lifelike movement of a traditional soft hackle.
Designed to imitate emerging insects, drowned adults, caddis pupae, and a variety of subsurface food sources, this pattern excels when trout are feeding just below the surface. The soft hackle collar pulses naturally in the current, creating movement that often triggers aggressive strikes from selective fish.
Fish it alone, swing it through riffles, dead drift it beneath an indicator, or use it as part of a multi-fly rig. Few patterns are as versatile or consistently productive.
Features:
• Traditional soft hackle design • Natural Hare's Ear body • Barbed hook • Excellent movement in current • Effective as an emerger, wet fly, or swung presentation
Whether fished upstream, downstream, or across current seams, the Soft Hackle Hare's Ear remains one of the most dependable trout patterns ever developed.
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